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Öğe Equal opportunities and managing diversity in tourism management(IGI Global, 2020) Kargiglioğlu, Şaban; Bayram, Gül ErkolAll the changes are based on the ability to make the most of the human resources they possess, rather han the material elements, in order to survive in an environment of increasing creativity and competition. According to the businesspeople, physical, mental, and emotional dimensions are different from each other. Although it is difficult to manage the human resources that have these differences, the capacity and success level of the enterprise will increase when it is managed effectively. Management of differences in tourism enterprises, in addition to respecting and not discriminating between individuals and groups in accommodation, food and beverage, recreation establishments, and travel agencies, are evaluated and utilized for individual and organizational purposes. The aim of managing differences in the tourism sector is to create an appropriate working environment for all tourism staff, to increase the potential advantage of differences and to reduce their potential drawbacks. © 2020 by IGI Global. All rights reserved.Öğe Exploring the use of metaverse in business and education(IGI Global, 2024) Kumar, Jeetesh; Arora, Manpreet; Bayram, Gül ErkolNavigating the complexities of the metaverse presents a significant challenge in the rapidly evolving landscapes of business and education. As enterprises seek innovative ways to engage customers in virtual environments and educators explore new avenues for immersive learning experiences, having a comprehensive understanding and guidance is immeasurably valuable. However, the need for more literature addressing these emerging fields leaves a gap in knowledge and practice. Exploring the Use of Metaverse in Business and Education fills this void by providing a structured framework for studying the multifaceted dimensions of the metaverse. Edited by experts in their respective fields, each chapter of the book offers insights into foundational technologies, cutting-edge academic research, practical applications, and challenges ahead. This comprehensive approach equips readers with the knowledge and tools to navigate the metaverse confidently. By addressing the metaverse's current state and future potential, the book enables businesses to leverage this transformative technology for marketing, branding, and e-commerce. It also provides educators with strategies for creating immersive virtual learning environments and enhancing student engagement. As businesses and educational institutions increasingly turn to the metaverse for innovative solutions, this book is a valuable resource for understanding and harnessing its potential. Bridging the gap between theory and practice empowers readers to navigate the metaverse's complexities and unlock new opportunities for growth and learning. © 2024 by IGI Global. All rights reserved.Öğe Hopelessness against desire to pursue a career in tourism: An empirical analysis of sinop university, turkey(Lodz University Press, 2020) Bayram, Ali Turan; Kavlak, Hasan Tahsin; Dogra, Jeet; Bayram, Gül ErkolThe aim of this work is to demonstrate the relationship between the level of hopelessness of students in tourism education and their desire to make a career in tourism. The data was collected from bachelor-level students in Sinop, a city at the top of Turkey’s life satisfaction and happiness index, by using a survey technique. In order to describe the data collected, frequency and arithmetic mean tests were used, whereas t-tests and variance analysis were used to determine differences between variables, and correlation was used to determine the relationship. As a result of the research, it was found that there is a negative relationship between the desire to make a career in tourism and level of hopelessness amongst the students. © 2020, Lodz University Press. All rights reserved.Öğe How does the green entrepreneurship process of students undergoing tourism education proceed? Implementation of the policy acceptance model(Inderscience Publishers, 2023) Kement, Üzeyir; Zeybek, Bihter; Eter, Ezgi; Bayram, Gül Erkol; Raza, Ali; Valeri, MarcoThis study discusses green entrepreneurship intentions and their relationship with environmentalism and green entrepreneurial self-efficacy in the political acceptance model (PAM) context. Using convenience sampling, 389 face-to-face surveys were administered to participants during April-May 2023. The findings suggest that usability and ease of use positively affect green entrepreneurial self-efficacy. Green entrepreneurial self-efficacy has a positive impact on green entrepreneurial intentions. Entrepreneurship education has a positive effect on environmentalism. Environmentalism to the environment positively impacts green entrepreneurial self-efficacy and green entrepreneurial intentions. Tourism education makes pupils more entrepreneurial and familiar with green tourism practices. Copyright © 2023 Inderscience Enterprises Ltd.Öğe Impact of Information Technology on Tourism(Emerald Group Publishing Ltd., 2020) Bayram, Gül ErkolInformation technology (IT) has become a strategic weapon on tourism products’ identification, presentation, dissemination and getting a sustainable competitive advantage. Tourism management is the most important candidate for using IT with the need for gathering information in large quantities and diffusion of tourism management. The heterogeneous nature of these businesses means that information-communication Technologies’ uses change from sector to sector and from management to management in the tourism sector. The development of IT has created new application areas for tourism industry managers especially in efficient cooperation and provided tools for real globalization, IT is unexpectedly part of tourism management because of information creation processing and transmission which are important in daily activities. Therefore, both rapid development of tourism demand and tourism supply have become a compulsory partner of IT; and for this reason, IT plays an important role in the tourism marketing, distribution, promotion, and coordination. Due to this importance; the impact of IT on tourism sector is valued to be investigated. This chapter stresses that IT’s uses play an efficient role in choosing the management on behalf of the consumer. Within this context, this chapter composes of the information society; IT development and tourism; the usage of IT on travel, hospitality, tourism sector, its challenges, and advantages. This chapter mostly emphasizes on these subjects that will be examined deeply. © 2021 Emerald Publishing Limited.Öğe Intention to Use Social Media Technology Among Customers(Springer Nature, 2022) Sak, Melike; Çetin, Yavuz; Bayram, Ali Turan; Bayram, Gül ErkolToday, the whole world has entered into a process of change with globalization. With globalization, it has become a very important situation to gain technological developments, sectoral competition and strategic superiority. It has become very important for businesses to be able to maintain their position in the sector and develop their businesses, as competition increases day by day. Businesses require active use of technology in order to gain an advantage over their competitors and to gain competitive advantage. With this new era, businesses will not only gain a strategic advantage over their competitors by using technological developments and knowledge capital, but will also be able to improve customer relations. Intention to use social media technology among customers is important for understanding customers’ perceptions of online commerce products and services. Social media technology includes entertainment, personalization, direction, interaction and word of mouth. Customer interaction on social media platforms aims to facilitate communication and provide emotional and informational support. If social media technologies are used actively, it positively affects customers’ perceptions of the managements. Managements use social media technologies to build customer presence and loyalty. The power of social media technologies in the field of online commerce cannot be underestimated in this era. Social media, which is frequently used by the consumer group we call the Z generation, directs the purchasing preferences of young people. In addition, consumers of different ages and cultures use social networks in their purchasing preferences. This chapter attempts to provide more theoretical contributions that expand the literature on such a topic. This chapter composes of some subtitles such as social media technologies, challenges and issues, customer relations for online commerce and customer intentions on social media. Hence, at the end of the chapter, the discussion and conclusion are described. © The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd. 2022.Öğe Introduction(Emerald Group Publishing Ltd., 2024) Alnoor, Alhamzah; Bayram, Gül Erkol; Xinying, Chew; Shah, Syed Haider AliThis book is essential for anyone in artificial intelligence (AI) and destination management in the tourism industry or government. The book includes both theoretical and practical writings for stakeholders. In all chapters, we provide titles including AI, regenerative and green destinations, sustainable tourism, tourist motivations and expectations, good examples of smart destinations and regions, the regeneration of the tourism industry via AI, rethinking tourism activities and products, current issues in robots, selfservice technology, effect of pandemic on smart destinations, sustainable gastronomy and regenerative tourism and tourism issues are discussed in the management plans of the centralisation. This book provides cases and empirical studies that deal in depth with the current situation, challenges, solutions and future strategies after technological development of tourism and increasing interest on smart destinations from a responsible perspective, for readers with an equitable interest or involvement with the organizations in inquiry. © 2024 Alhamzah Alnoor, Gül Erkol Bayram, Chew XinYing and Syed Haider Ali Shah. All rights reserved.Öğe Kadın Girişimciler ve Turizm: Mevcut Durum ve Sorunlar Üzerine Sinop İlinde Bir Araştırma(2018) Bayram, Gül ErkolAraştırmada turizme girişimci olarak katkı sunan kadınların mevcut durumu,toplumsal cinsiyet perspektifinden analizi, bölge turizmine etkisi tespit edilmeyeçalışılacaktır. Araştırma alanı olarak Sinop ili belirlenmiş; araştırma yöntemi olaraknitel yaklaşım kapsamında veri toplama tekniği olarak yarı yapılandırılmış görüşmegerçekleştirilmiştir. Veri analiz yöntemi olarak içerik analizi yöntemi kullanılmıştır.Mülakatlar Sinop ilinde ikamet eden; yöresel ürünler, butik restoranlar ve el sanatlarıgibi turistlerin ilgisini çeken turistik ürünler hazırlayan ve sunan kadın girişimciler ilegerçekleştirilmiştir. Bulgular Sinop ilinde ikamet eden kadın girişimcilerin rolçatışması, zaman darlığı ya da rol ayrımcılığı gibi bazı sosyolojik problemler ile karşıkarşıya kaldıklarını, ancak kadının girişimci ve turizmci olarak çalışmasının önündekiengellerin zamanla azaldığını ve toplumun pozitif algı oluşturmaya katkı sunduğunugöstermektedir.Öğe Motivasyonun Demografik Ve Mesleki Özelliklere Göre Farklılaşması: Turist Rehberleri Üzerine Bir Araştırma(2017) Bayram, Gül ErkolTurist rehberleri, ulusal ve bölgesel açıdan turizm sektörünün ilerlemesinde anahtar bir rol oynamaktadır. Taşıdıkları bu hayati önem, turist rehberlerinin mesleklerini en nitelikli şekilde icra etmelerini gerekli kılmaktadır. Bir mesleğin layıkıyla yapılabilmesi için turizm işletmelerinin tur rehberlerine en iyi imkanları sunabilmeleri gerekmektedir. Turist rehberinin işini sevmesi onun; doğrudan ve dolaylı olarak ilgili olan turizmin alt parçalarına fayda sağlamasına sebep olacak, turizmin sürdürülebilir gelişimine katkı sağlayacaktır. Bu araştırma turist rehberlerinin demografik ve mesleki verileri ile motivasyonları arasındaki ilişkinin belirlenmesi amacıyla gerçekleştirilmiştir. Araştırmada nicel araştırma yönteminden faydalanılmış ve ulaşılan verilere istatistiki analizler uygulanmıştır. Araştırma kapsamında 422 eylemli turist rehberi ile birebir görüşülerek anket uygulanmış, uygulama sonunda ankete katılanların motivasyon düzeyleri ile demografik verileri arasında anlamlı farklılığın olduğu tespit edilmiştir. Çalışma sonuçlarından yola çıkarak kamuya ve özel sektöre birtakım önerilerde bulunulmuşturÖğe Pandemic Management in the Tourism Industry: The Role of Government in Mitigating COVID-19(Apple Academic Press, 2024) Kumar, Jeetesh; Nazir, Farhad; Bayram, Gül ErkolRecently, pandemic has affected the tourism industry globally. The COVID-19 pandemic has flourished across media and under several titles, including sanitary crisis, health emergency, natural disaster, etc. What outcomes are there to this selective outlining of the situation, and what can it tell us about the nature of the global response? Negative news about political, economic, or social status is distributed worldwide through numerous media channels. Generally, the key to success is creating a problem-solving action plan including prevention measures that combine all stakeholders’ interests and activities. However, in the tourism industry, the equal integration of all stakeholders is most complicated. Crisis management, in general, can be described as measures of all types which allow a business to cope with a suddenly occurring danger or risk situation to return as quickly as possible to a regular business routine. Hence, it is necessary to have a systematic and conceptional approach to offer suitable solutions for stakeholders-how tourism businesses react to such crises and what measures should be taken; also, to understand how tourism businesses should prepare themselves for such crises and strategies to conquer them. In this context, the chapter aims to explore the literature on pandemic management in tourism and to identify the motivations of the current academic discourse. © 2024 Apple Academic Press, Inc.Öğe Perceptions of Residents Towards The Impacts of Rural Tourism in Sinop Province(2018) Bayram, Ali Turan; Karaçar, Ercan; Bayram, Gül ErkolThe importance of local community in rural areas has been gained with much concern by government, researchers. Because of increasing rural tourism in global level, people also has create new job areas, increased their income and living standard. Local people’s thoughts to tourism is so important for local community and welcome tourists will be happy if tourism is done correctly. Local community’s attitudes to this tourism type has emerged to be investigated and the aim of this study is defined as a mesure of their attitude towards the local community to rural tourism. As a research method, Survey method, being One of the quantitative research method was applied to local community in Sinop province. The survey was conducted between January-April of 2017 and 297 questionnaires were included in the study. Acorrding to results; Local people thought that tourism had both negative and positive effect from the social, economical, environmental perceptives.Öğe Redefining and revitalized community-based tourism: An evaluation of green tourism practises in Turkey(Emerald Publishing, 2024) Ateş, Elif Bak; Bayram, Gül ErkolThis chapter aims to highlight practices that ensure a livable climate and support the creation of a greener and more sustainable environment for community-based tourism in the case of Turkey. Green tourism needs to be improved and enhanced integrally from the perspective of tourism stakeholders, including tour operators, travel agencies, hotels, guests, and the host community. Turkey is the first country in the world to apply the green tourism certification system. It is a system very similar to the safe certificate system applied in tourism facilities. In Turkey, 4-5 star hotels are obliged to switch to this system. Community-based tourism is an alternative tourism approach that meets the needs and wishes of the host people, provides a more sustainable economy compared to other economic activities, and does not harm local culture and traditions. Global climate change and tourism are in a relationship with each other, and this relationship is even more evident for nature-based tourism types. Climate, natural environment, and personal security are seen as three main factors in the selection of a tourism center, and it is pre-dicted by the Intergovernmental Panel on Climate Change that global climate change will have significant effects on these factors at the regional level. The United Nations World Tourism Organization accepts that the tourism industry should develop its potential to adapt to global warming, considering that the tourism industry is an economic sector that is open to the direct and indirect effects of climate change and is dependent on climate. © 2024 Elif BAK ATES and Gul ERKOL BAYRAM. All rights reserved.Öğe Research, Innovation, and Industry Impacts of the Metaverse(IGI Global, 2024) Kumar, Jeetesh; Arora, Manpreet; Bayram, Gül ErkolImagine a world where the digital and physical worlds intertwine seamlessly - this is the metaverse. This complex digital environment has the potential to revolutionize our lives in a multitude of ways. Yet the lack of standardized frameworks and guidelines creates a fragmented ecosystem with varying levels of security, privacy, and usability that can hinder the integration of the metaverse into our daily lives in cohesive, safe, and beneficial ways. Research, Innovation, and Industry Impacts of the Metaverse offers a comprehensive solution to the challenges posed by the metaverse. It serves as a roadmap for researchers, academics, and practitioners by providing a structured framework for exploring the metaverse. It covers foundational technologies, academic research, real-world applications, and challenges, offering insights into defining the metaverse, its technologies, and future potential. The book equips readers with the knowledge and tools needed to navigate the complexities of the metaverse and contribute to its responsible development. Showcasing the latest research contributions, this book initiates academic discourse and innovation. It fosters interdisciplinary collaboration, ensuring a holistic understanding of the metaverse's impact on society, education, commerce, and more, while empowering readers to harness the metaverse's full potential. © 2024 by IGI Global. All rights reserved.Öğe Talent management practices and the motivation of female employees of five-star hotels in Antalya, Turkey(Inderscience Publishers, 2024) Kumar, Jeetesh; Bayram, Gül Erkol; Sharma, Ridhima; Valeri, Marco; Basheer, ShakeelThis study analyses various factors’ impact on female employees’ perceptions of talent management practices. These factors include trust, self-efficacy, organisational support, job satisfaction, and competence, affecting intrinsic and extrinsic motivation. By employing quantitative methodology with a non-probability convenience sampling approach, 438 responses were gathered from women employed full-time in five-star hotels in Antalya, Turkey. The findings validate the links between motivation, job satisfaction, and staff retention. Moreover, trust in management, self-efficacy, institutional support, and competence are positively associated with intrinsic motivation. However, job satisfaction does not influence extrinsic motivation. The study enhances the theoretical groundwork of talent management, which is crucial for strategic implementation and achieving goals. Copyright © 2024 Inderscience Enterprises Ltd.Öğe The Effect of Tourist Experience on Environmentally Responsible Behaviour: The Mediating Role of Environmental Sensitivity(Universidade de Aveiro, 2024) Kement, Üzeyir; Göral, Murat; Bayram, Gül Erkol; Valeri, Marco; McHavu, Safia UjudiThis paper aims to examine the effects of the tourist experience on environmentally responsible behaviour and the mediating role of environmental sensitivity. Additionally, it was examined whether the impact on environmentally responsible behaviour differs between men and women. The study was conducted on tourists visiting Yoroz Urban Forest in Ordu, Türkiye. 279 tourists filled out face-to-face questionnaires between May and October 2021. The convenience sampling method was used to collect data from the sample group. Tourist experience was tested in the form of two sub-factors: Resource & Environmental Experience and Facility Management Experience. SmartPLS program was used for data analysis. Since the scales are reflective, the covariance-based structural equation model (CBSEM) method was used. According to the result, resource & environmental experience, facility management experience, and environmental sensitivity positively and significantly affected environmentally responsible behaviour. In addition, environmental sensitivity has a positive mediation effect between tourism experience and environmentally responsible behaviour. However, the mediation effect of environmental sensitivity is partial. © 2024, Journal of Toursm & Development. All rights reserved.Öğe The role of artificial intelligence in regenerative tourism and green destinations(Emerald Group Publishing Ltd., 2024) Alnoor, Alhamzah; Bayram, Gül Erkol; Xinying, Chew; Shah, Syed Haider AliThis volume takes the reader through the origins of regenerative tourism and how artificial intelligence can be utilised to develop and maintain green tourism. Chapters examine everything from marketing, data mapping, employment opportunities, cultural issues as well as what the future holds for tourism to give back to countries. © 2024 Alhamzah Alnoor, Gül Erkol Bayram, Chew XinYing and Syed Haider Ali Shah. All rights reserved.Öğe The role of digital transformation on women empowerment for rural areas: The case of Turkey(Emerald Group Publishing Ltd., 2023) Sak, Melike; Alnoor, Alhamzah; Valeri, Marco; Bayram, Gül Erkol[No abstract available]
